This is a dealer-only album that salespeople used. You will find the following information for all Oldsmobile's in this box:
Ad Planner -- Inside the box, you'll find individual books separated by tabs marked with: order forms, radio, newspaper, outdoor (billboards), sales promotion, marketing, and more. You'll see pages and pages of pictures of vehicles by themselves or with text for use in print ads. This includes explanations of Oldsmobile's marketing strategy, as well as raw materials for dealers to make their own local ads with pictures and text.. Also includes a cassette tape titled "1987 Olds Dealer Music" for creating radio ads. Buy now to be one of the few collectors to own this privileged information.
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