Condition Price  
New Old Stock - No binder with original envelope $139.00
Very Good - in Factory Binder $219.00
Very Good - No binder $99.00
Good - in Factory Binder $199.00

This is a dealer-only album that salespeople used. You can use this book to restore your vehicle to its historic best, upgrade with factory options, or to authenticate equipment already installed. You will find the following information in this book:

Data or Facts -- the most detailed information on standard and optional equipment, specifications, dimensions, accessories, and trim packages. You will find out the dealer's "inside information" that is far more detailed than a sales brochure. You'll find detailed descriptions of interior and exterior styling as well as mechanical and safety features with explanations of how the car changed for 1953. See pictures and descriptions of accessories. Buy now to be one of the few collectors to own this privileged information.

DeSoto
"Data De Soto Book"
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1953 DeSoto Firedome
1953 DeSoto Powermaster
1953 DeSoto Firedome 1953 DeSoto Powermaster