This is a dealer-only album that salespeople used. You can use this book to restore your vehicle to its historic best, upgrade with factory options, or to authenticate equipment already installed. You will find the following information in this book:
Color and upholstery -- examples of the paint and upholstery. Each dealership usually had only one or two copies of this valuable book, so these albums are much rarer than most other types of literature. However, they are often the only source for hard-to-find upholstery swatches - these are actual fabric samples and not printed images. You'll also see large exterior paint chips with a plastic overlay so that you can visualize the color and two tones on the car.:
Pictorial Dealer Album -- You will find out the dealer's "inside information" that is far more detailed than a sales brochure. You'll see photos and details of 1953 styling and features. Some pages focus on specific features like doors, dash, upholstery, trunk, engine, Gyro-Torque Drive, Oriflow Ride Control, heater, and safety features. Buy now to be one of the few collectors to own this privileged information.