This is a dealer-only album that salespeople used. It was written by Oldsmobile to train sales managers to run sales departments in dealerships. It explains how how to hire, train, pay, and motivate salespeople. It also addresses how to market the local dealership though direct mail, advertising, public relations, and analyzing the local market. Mostly text with some drawings (mostly not of cars). Buy now to be one of the few collectors to own this privileged information.
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