Each volume in the In Detail Series provides an introduction and historical overview, an explanation of the design and concepts involved in creating the car, a look at marketing and promotion, an in-depth study of all hardware and available options, as well as an examination of where the car is on the market today. Also included are paint and option codes, VIN and build tag decoders, original prices for cars and options, as well as production numbers.
Learn about the history leading up to the car. Find out about the special parts that make a SuperBird differ from a standard Road Runner. Learn how the cars were assembled. Find out which paint colors were most popular and most rare. Find our about how the cars were marketed and how racing played into their marketing strategy. You get detailed lists of standard and optional equipment, some with illustrations. Learn about desirable options and how to figure out if a car is authentic.
"Petty signs with Ford!" Those four words tore through the racing world like a hot knife through butter while loyalists threw their hands up in disbelief. King Richard's defection was in part because Plymouth hadn't built a Dodge Daytona counterpart for the NASCAR circuit, in addition to the fact that Petty Enterprises wanted to be the sole racing parts distributor for Plymouth at the time. Plymouth weathered the backlash publically while privately scurrying to create a car to lure Richard back to Plymouth. That car? The 1970 Plymouth Superbird.
Production models languished on salesroom floors, due in part to NASCAR having increased the homologation requirement from 500 units to 2,000. These cars were highly specialized, seen as being in excess in proportion to the hottest street cars of the period. Fast-forward to today, Superbirds are highly collectible and are the star attractions at car shows and auctions, pulling top dollar and generating real excitement. What a difference a few decades makes! The softcover book is in BRAND NEW CONDITION! 120 color photos. Buy now to own this definitive guide.
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